Campaign Points


As your Hayward City Councilman, Zermeño will work towards Protecting, Improving and Preserving our Neighborhoods, providing everyone total and complete access to every opportunity in Hayward.

Protect
Protection of our neighborhoods should be of utmost importance in Hayward. We must ensure that our level of response to both, police and fire calls, are immediate, efficient and life saving. If we feel protected, our kids will excel in school, our workers will work more efficiently, and our businesses will succeed, building a safe, confident, and healthy community.
....- lower our crime rate
....- increase police youth and community activities for more community presence and interaction
........-P.A.L., Police Explorers, Neighborhood Watch, D.A.R.E., Community Policing Unit
....- emphasize our students in schools, who will begin to feel more empowered, leading to better access to .... .... opportunities and a better way of life in Hayward
........-Access to education, health, nutrition, housing, business, college or university, politics
....-work on being proactive on gangs and graffiti
....-zero gang tolerance with our Gang Task Force
....-tattoo removal program
....-gun buy back program
....-zero graffiti tolerance (it goes up, it goes down in 3 business days) with our Graffiti Buster, if not by the .... businesses themselves
....-explore various crime prevention strategies
....-maintain our excellent firefighting capabilities
........-fast, professional, lifesaving, helpful responses

Improve
Improving Hayward economically, educationally and socially is key to ensuring healthy growth in our community, empowering its citizens and providing easier access to Hayward public life
....- responsive city services
....- complete bus stop station benches for waiting passengers to increase rider ship
....- clean up dirty areas, especially freeway on and off ramps, to build pride
....- immediate response to street and sidewalk repairs to walk and drive safer
....- our transportation
........-work on traffic solutions within our city limits by building inter agencies collaboration with CalTrans, ........ Public, City, and State governments
....- easier access to our industrial areas
....- reach out to our diverse citizens so that they feel empowered and will have access to city services better ........(we are one of the most diverse city in the USA!)
....- S.E.E. (Servicios en español) with city information available in Spanish
........-home buying, small business loan programs, web site, flyers, etc.
........-City Council and Planning Commission material
........- anticipate other language needs and meet as needed
....-work with senior citizen needs, such as rent stability
....- our children's education and retention through effective Educational Coalition Bridges/Collaborations
........-HARD, HUSD, Chabot College, Heald, Cal State, Alameda CoEdBd., City government
........-Create and sell "From PreK to M.A....in Hayward!"
........-strengthen present pro-youth programs for extracurricular and cultural activities
............-Youth Commission
............-Hijos del Sol
............-create others (Puente Parents Program, etc.)
............-work to improve school facilities, which will build pride and will empower our youth
............-maintain successful student programs for all students, especially minority students
................-(Puente, Alas, etc.) which will help
....................-decrease the drop out rate
....................-raise graduation numbers
....................-raise student scores
................-encourage post secondary education
....................-("Graduate to College!")
........-work for youth participation in the Hayward community
............-develop a community service graduation requirement, and highlight it at graduation, (with HUSD ............ school board)
................-which I will pursue when elected to City Council
............-have youth work on political campaigns as volunteers, working on youth issues
................-which I have attempted to do in this election to City Council
....................-Natalie Rocha, Elizabeth Morales, Maggie Rebbero, Pilar Zermeño,
............-internships during the summer with stipend from political funds
................-which I will do this summer by awarding three $500 internships
............-list careers in local government in Hayward and pass out to students, after inviting them to tour City ............ Hall and meeting people there
............-hold a Student Day at City Hall with student participants developing pro youth proposals
............-promote the joys and rewards, of local community participation and volunteerism
............-empower the Hayward's Youth Commission
....-help homeowners improve and expand their homes for keeping their family together, increasing their .... home value and improving their neighborhood
........-I have done this consistently as a Planning Commissioner
....-maintain our attractiveness in single family housing for smart growth to increase homeownership .... .... ....(presently at 57%)
........-every project needs to meet our needs through
............-mixed land uses, infill, use existing community assets, range of housing opportunities, affordable ............(now a 15% for new projects of 20 or more units), pedestrian friendly, attractive developments, open ............space, growth in existing areas, transportation friendly, traffic solving
................-have done this consistently as a Planning Commissioner
....- Mission Blvd. auto row (where Hayward Ford sells some 400 cars per month, and is #138 in the .... .....U.S.A., #26 in CA, #3 in Northern California and #1 in the Bay Area! Hayward is the nation's 150th .....largest city, and is California's 30th largest city)
........-maintenance, improvement, encouragement, protection, expansion
........-projects such as the Honda and Volkswagen dealership expansions
........-marquee on 92 East to promote our auto row
............-("Right on Mission to Auto Row!")
................-I will work on this project immediately once elected to City Council
....- encourage and work with small business for their improvement
........-they improve the neighborhoods, empower the owners, are the backbone of Hayward, can be ........neighborhood centers, employ teenagers, can be live- work projects, complement large businesses and ........light industry, lead to civil involvement, they recycle a higher percentage of their revenue and profits ........back to the local economy,
............-I have done this consistently as a Planning Commissioner
................-A-1 Trucking School on Baumberg, with a minority owner and many Latino students and ................customers
................-Tacos Uruapan on Huntwood and the Solorio Family
........- having a small business can be a great equalizer, where everyone can begin one
............- since 1998, more than 4,100 independent video have closed their doors due to Blockbuster and ............ Hollywood Video, pointing out the fact that our small businesses have to be protected
....- downtown neighborhood revitalization completion because it provides a sense of local identity, is a .....more interesting place to visit, recycles a larger share of their revenue back into the local economy, .....generate more tax revenues than they cost to serve, it is mixed use, encourages pedestrians, improves the .....looks, builds a safe and close community, builds personal and economic partnerships that are essential to .... a strong community,
........-develop promotions and events to draw people downtown
........-"think globally, eat locally", "local food served with local flavor", "shop Hayward first", "strengthen ........ our community and local economy, shop locally"
........-recognize their support of local events
........-complete the shopping experience with
........-music store, stationary, clothing
........-celebrate "Independents Week" in July 4, to highlight local businesses
........-completely wireless with wi-fi
........-public art (murals, sculptures, sidewalk chalk art contests, art in the park, festivals, galleries,etc.)
........-public heritage art depicting our rich diverse history
........-Spain, Portuguese, Italian, Californio, Irish, Mexican, etc.
........-restaurants with sidewalk service
........-maintain our Farmer's Market
........-open on Sundays
........-expanded library services
........-coffee shops at the Library and at the Hayward Area Museum making them activity hubs
........-marquee on 92 East to promote it ("Left on Mission for Downtown!")
........- work towards Latino, Senior, Youth and/or Community centers at Sunset H.S. and/or other locations

....- budget
........-It is embarrassing, but we live in the world's 5th largest economy (California) and in the world's 21st ........largest economy (the Bay Area), and we can't provide for citizen needs adequately...
........-short and mid term solutions
............-postpone capital projects (street resurfacing, painting, etc.)
............-define fat, look for it, cut it
............-reduction in city amenities offered to its volunteers and employees
............-is there anything the city can sell?
............-reduction in travel money, perks, etc. for elected officials
............-consultant use reduction
............-overtime pay reduction
............-cell phone use reduction
............-close City Hall on certain days
............-employees can make up the day later
............-repair of material, not purchase of new one
............-reduce personnel expenses through attrition.
............-delay purchases
............-scale back community events
............-freeze staff positions
............-look into consolidation of positions and/or departments
............-postpone studies of any kind, if they cost us money
............-tax on nonessential items for which people use non-discretionary $
............-raise some fees collected
............-consider a 911 tax (with fixed and lower income protection)
............-shift some money around
............-go to the employees, asking for cost reduction measures
............-Attrition, NO LAYOFFS!
............-NO CUTS IN PUBLIC SAFETY and SERVICES!
........-long term solutions
............-fight the state for our city monies, and one way is wholly supporting the "Local Taxpayers and ............ Public Safety Protection Act" presently making the rounds in our State and set for a vote in .............November 2004. Essentially, if this ballot initiative passes, it will increase local control over our ............ local.tax dollars. Let's get behind it! You can find more information at www.cacities.org.
............-there is also Proposition 56 - Budget Accountability Act for ending delays
............-speed up bldg. permit process
............-continue pressure contacts/pressure/appearances at Sacramento,
............-such as the one of Wednesday, Dec. 10, of the police chiefs and the firefighters, Puente, and others.
............-make sure that federally and state mandated programs are funded by the federal and state .............governments.
............-strengthen our small businesses, by shopping there first.
............-strengthen our business and local economies with dynamic and proactive marketing for a more ............ robust business environment, by shopping there first.
....................-(Mission auto row, light industry, shopping centers like Downtown and Southland, etc.)
....................-upon election, I plan on working on a marquee on East 92, to direct traffic to both, Downtown .....................Hayward and to our Mission Auto Row. I have also created Bookmarkers with our Downtown .....................business, and am distributing them)
............-explore other revenue increasing avenues for our city.
............-build more housing, but not just for the sake of building for money, but rather looking for attractive ............ housing which will make Hayward proud, while adding some funds to our coffers.
............-look for and apply for grants

Preserve
The preservation of our uniqueness is also key in providing vitality as a responsive city. It is neighbors working cooperatively for maintenance and improved quality of life in a stronger, greater, prouder Hayward, heart of the bay.
.......- seek and work on good labor business relations
.......- preserve a good environment with Latino, minority and other small businesses
.......- for success, diversity, job creation, revenues
.......- facilitation of commercial, industrial and business needs for attracting and building a good business ....... climate for attractive and positive projects
.......- Hayward Marquees on 92 east, 580 west and 880 north
.......- Southland maintenance and improvement
.......- streamline the building permit process
.......- maintain our health centers
.......- work for and maintain a healthier HARD
.......- work with the community family to improve, promote, protect, preserve and create a balanced .........community
.......- more trees, open space, infill projects, affordable housing, home remodeling & expansion

I will protect, improve and preserve our neighborhoods. I believe I can be a good councilman because I have the courage to lead, exercise self control, am civil minded, have a good sense of justice, am definite with decisions and plans, habitually do more than what is needed, am a people person, I listen well, I try to understand, do not shy away from details, am willing to assume full responsibility, am cooperative, can lead by consent of others not by force, and am a consensus builder through negotiations and compromise. Because of my educational preparation, business experience and community service, I will provide the leadership to take Hayward into the future. I am the best choice for city council because of my 22 years as a Hayward resident, homeowner, businessman and educator. I have been involved in community advocacy, volunteerism, and service as a planning and library commissioner in Hayward.

Vote Zermeño for Hayward, Heart of the Bay!


Francisco Zermeño for 2004 Hayward City Council

Protect, Improve and Preserve our Neighborhoods

¡Viva Hayward, Heart of the Bay!


Zermeño for Hayward City Council Committee · I.D.# 1253903
zhccc / 2247 sleepy hollow avenue / hayward, ca 94545
510.732.2746 · fax 510.732.6624


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